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2020 Media Trends & Predictions Report

Technology will continue to redefine the media landscape in 2020, creating opportunities and challenges for marketers.

media predictions
Survey measures coronavirus outbreak’s impact on China’s consumption

Kantar’s nationwide consumer survey on their changing behaviour and attitude during outbreak.

Woman in Supermarket Middle
Chinese public's health awareness and behaviour during epidemic

Warning of ‘human-to-human transmission’ of COVID-19 effectively triggers massive public self-protection behaviour

Lung photo
Healthcare 2020: The 10 Key Influencers of Global Health and Wellness

The report represents the voice of 2.4 million patients speaking on the true impact of 200 health conditions globally.

2019 GHWR - 10 Key Influencers Composite drug
Consumer Trend Insights from Singles Day 2019

Kantar experts combine survey data with retail industry trend observation to share consumer trend insights of Singles Day 2019.

2019 Singles Day event venue full
Despite slower GDP growth, China’s consumers keep spending

Highlights of 2019 China Shopper Report Vol.2.

Male Shopper Full

Martin Guo is the Editor-in-Chief of Kantar China Insights.

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Diana Tan is General Manager for Kantar Health China.

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Anna Amador is Head of Auto Research in Kantar China.

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Malcolm Pinkerton leads Kantar’s e-commerce and digital insights practice for Europe.

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Warning of ‘human-to-human transmission’ of COVID-19 effectively triggers massive public self-protection behaviour

Kantar’s nationwide consumer survey on their changing behaviour and attitude during outbreak.

Highlights of 2019 China Shopper Report Vol.2.

Technology will continue to redefine the media landscape in 2020, creating opportunities and challenges for marketers.

Across new and emerging sports, we see a consistent theme, sports that focus on discipline and strategy, but at the same time facilitate new friendships and connections.

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