China Insights
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2018 China Shopper Report

For the first time since Kantar Worldpanel and Bain & Company, Inc started tracking China’s shopping behaviours six years ago, the rate of total value growth increased over the previous year, from 3.6% in 2016 to 4.3% in 2017.

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China’s pharmaceutic industry after ‘Dying to Survive’

The sudden success of 'Dying to Survive' has brought in 2 billion yuan box revenue. What changes will it bring to China's drug industry? What strategic reviews foreign companies need to have?

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2018 BrandZ Top 100 Most Valuable Global Brands Report

Tech, content and creativity drive biggest rise in BrandZ Top 100 Most Valuable Global Brands. China accounts for three fastest rising brands as Chinese brands grow at double the pace of US brands.

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The long and winding road of innovation

Before brands start to bankroll their next wave of innovation projects, they need first get a systematic understanding of innovation process.

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2018 Global Brand Footprint Report

Chinese brands dominate the Top 10 most chosen brands list again. Nongfu Spring posts fastest growth and enters the Top 10 for the first time.

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FMCG sales bounce back to rare double-digit growth

For 12 weeks ending May 18, 2018, FMCG sales in China grow by 10.0% compared to a year ago.

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Martin Guo is the Editor-in-Chief of Kantar China Insights.

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Panos Dimitropoulos is Human & Cultural Practice Lead, Asia and Developing Markets.

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Carol Song is China Media Director at Kantar Worldpanel.

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Daren Poole is Global Head of Creative, Insights Division at Kantar.

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Latest Stories

Growth fastest since first half of 2013. Coca Cola replaces P&G to become biggest advertising buyer in China.

Growth rate of the fast-moving consumer goods hits 4.7% in the second quarter of 2018, faster than 2.3% in Q2.

More than 87 million Chinese people watched the final between France and Croatia live. The 64 games attracted 440 million TV audiences.

Apple loses No.1 position in NPS ranking in China, replaced by Vivo.

Alibaba buys into China’s leading out-of-home marketing network which covers 150 cities and creates 500 million daily offline impressions.

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