China Insights
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Chinese doctors increasingly prefer WeChat over apps

The power of WeChat is so strong that doctors install fewer medical apps, because they find subscribing to medical accounts is enough.

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Rapid demographic change reshapes shopping in Asia

Kantar Worldpanel’s Asian Brand Power report zeros in on how retailers respond to consumers’ changing needs brought by ageing populations, shrinking households.

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Kantar Consulting launches as specialist growth consultancy

Kantar announces the launch of Kantar Consulting, a specialist sales and marketing consultancy designed to ‘switch on growth’ for brand owners and retailers.

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Stellar iPhone X performance in urban China

In Urban China, there are significant numbers of Huawei, Xiaomi & Samsung customers switching to the new iPhone models.

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'Fake news' reinforces trust in mainstream news brands

Our ‘Trust in News’ survey shows that mainstream news still has a good reputation but ‘fake news’ has hit the reputation of social media sources.

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China, US, Korea to lead global FMCG e-commerce growth

In 2025, e-commerce will represent 10% of all FMCG spend. China and US will lead in volume growth while China and Korea will be fastest growing markets.

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Martin Guo is the Editor-in-Chief of Kantar China Insights.

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Jules Young is Kantar Global Account Director, Greater China.

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Linda Xu is Chief Client Officer, Head of Research & Consulting, Kantar Media CIC.

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Carol Song is China Media Director at Kantar Worldpanel.

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Kantar Worldpanel’s Asian Brand Power report zeros in on how retailers respond to consumers’ changing needs brought by ageing populations, shrinking households.

Kantar TNS Auto survey shows Chinese consumers are more willing to buy connected cars as well as more ready to accept self-driving cars, shared cars and new energy cars.

China’s overall image is steadily improving overseas. Countries whose score of China rose the most were all developed countries; awareness of the Belt and Road Initiative rose significantly from three years ago; Chinese food and high-speed railway are most mentioned cultural and high-tech elements.

In Urban China, there are significant numbers of Huawei, Xiaomi & Samsung customers switching to the new iPhone models.

Kantar announces the launch of Kantar Consulting, a specialist sales and marketing consultancy designed to ‘switch on growth’ for brand owners and retailers.

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