China Insights
2017 BrandZ Top 100 Most Valuable Chinese Brands Report

Brands serving urban middle-class enjoy growth. Tencent tops the ranking for the third year. Alibaba returns to No.2.

EN 2017 BrandZ Top 100
The day when smartphone sales stood still: What’s next?

After a decade of incredible growth, 2016 will go down in history as the year the smartphone market stopped growing.

Alibaba's 'New Retail' model HEMA in the spotlight

HEMA, a new online-to-offline retail format, is demonstrating what Jack Ma’s “New Retail” means in real life.

HEMA logo 2 col
New Urban Chinese Consumers 2017 Full Report

Distilled from our extensive experience interacting with consumers and clients, these are the 10 prevailing consumer trends in urban China.

Kantar TNS consumer trends 2 col
Meet four types of polarized Asian Pacific travellers

We can define four distinct Asian Pacific traveller types: Explorer, Connector, Follower and Opportunist. Nearly half of Chinese travellers are Explorers.

Friends jumping on the beach 2 col
The Press needs (and deserves) all the friends it can get

Newspapers are an essential component of public life, with a value that goes far beyond the commercial. Few chief executives would argue with that.

Sir Martin Sorell with Newspaper 2 col-

Martin Guo is the Editor-in-Chief of Kantar China Insights.

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Sandy Chen is Senior Research Director, Kantar TNS China.

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Jane Xu is a Research Analyst on the Kantar Retail Market Insights team based in Shanghai.

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Lauren Guenveur is Global Mobile Analyst at Kantar Worldpanel ComTech.

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Social Network
Latest Stories

10 Chinese brands significantly lift loyalty among young consumers. The right celebrity makes a difference.

iPhone 7 and iPhone 7 Plus remain top selling devices, but Chinese brands successfully lift their shares through Chinese New Year promotions.

Convenient stores in China capitalize the trend by launching their branded coffee products.

Tencent’s investment in Tesla should be transformational in the way that we view Chinese brands.

The advent of WeChat Index has offered a new measurement tool for brand owners to keep track of social buzz and measure social marketing effectiveness.

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