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Kantar Worldpanel Comtech smartphone OS market share

Explore the latest global smartphone OS market share data from Kantar Worldpanel ComTech

Kantar Worldpanel Comtech smartphone OS market share dataviz
Huawei, Xiaomi and Apple grow dominance in China

Xiaomi Mi 8 was the most popular handset model in these three months. The next three models on the best-seller ranking were all from iPhone.

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China leads mobile payment adoption across Asia-Pacific

China’s mainland is a distant leader in mobile payment adoption among six APAC markets, according to a Lightspeed survey.

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Google/Kantar TNS Global Mobile Gamer Behaviour and Attitude Report

Insights into three stages of a typical mobile gamer journey: discovery, engagement and purchase.

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iPhone X tops best-seller list for 8th month, but crisis looming

Apple loses No.1 position in NPS ranking in China, replaced by Vivo.

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From The Archive

In urban China, Huawei put in a stellar performance as its market share hit a record 26.9%, up from 16.5% a year ago.
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Xiaomi, which is making debut in Europe, earns 4.4% of smartphone sales market share in Q1 2018 in five major European markets.
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In Urban China, there are significant numbers of Huawei, Xiaomi & Samsung customers switching to the new iPhone models.
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In the three months by October, the top five brands – Huawei (including Honor), Xiaomi, Apple, Vivo and OPPO – make up 91% of sales in urban China, compared to 79% a year earlier.
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Dominic Sunnebo is our mobile expert and his commentary regularly features on TV, radio and online.…

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Yaguang Liang is Consumer Insight Director of Kantar Worldpanel ComTech China.

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Stefan Kuegler is Director of Mobile and Online Research at Lightspeed GMI.

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Latest Stories

Skincare and makeup categories grow 13% and 17% respectively during 2018, outperforming total FMCG.

A review of Hong Kong’s banking and insurance digital ads show a skewed portrayal of women.

Amazon maintains the world’s most valuable retail brand title. Alibaba’s brand value jumps 48% to become new No.2, ahead of McDonald’s.

Newcomers add fuller view of fast-changing market

Total brand value grows a record 30% to US$889.7 billion. Alibaba the new No.1, having grown its brand value by 59%.