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Kantar unveils predictions for 2019 media landscape

Connected Intelligence, AI and Voice will transform media in the new year, says Kantar.

Kantar Media predictions 2019
Kantar China Social Media Impact Report 2018

Fifth annual study finds diversification in China's social media landscape leads to higher satisfaction

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Huawei, Xiaomi and Apple grow dominance in China

Xiaomi Mi 8 was the most popular handset model in these three months. The next three models on the best-seller ranking were all from iPhone.

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China leads mobile payment adoption across Asia-Pacific

China’s mainland is a distant leader in mobile payment adoption among six APAC markets, according to a Lightspeed survey.

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China Social Media Landscape 2018

The paper provides a comprehensive analysis of three key dimensions – media, user and brand.

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The Secret of ‘Guardian Girls’

With enough passion, the fans of an online TV drama can ‘light up’ a twin skyscraper in Shanghai.

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From The Archive

After Chinese forward Wu Lei joins RCD Espanyol, the Spanish club’s awareness jumps in China. Brands should consider him as a brand ambassador candidate..
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Ad spending in China slows down significantly in second half of 2018. After jumping 9.3% in first half, it ends up with a 2.9% growth for the full year.
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In urban China, Huawei put in a stellar performance as its market share hit a record 26.9%, up from 16.5% a year ago.
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By 2021, 1.8 billion consumers will be using a voice-enabled device. The rise of voice technology is as big a shift as launch of smartphone was back in 2007.
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Zhao May is General Manager of CTR Media Intelligence.

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Jane is Global Head of Media, Insights Division at Kantar. In this role, which covers Kantar Millwa…

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Jackie Jin is Head of Research, Kantar Media CIC.

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Yaguang Liang is Consumer Insight Director of Kantar Worldpanel ComTech China.

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