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Kantar unveils predictions for 2019 media landscape

Connected Intelligence, AI and Voice will transform media in the new year, says Kantar.

Kantar Media predictions 2019
Kantar China Social Media Impact Report 2018

Fifth annual study finds diversification in China's social media landscape leads to higher satisfaction

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Huawei, Xiaomi and Apple grow dominance in China

Xiaomi Mi 8 was the most popular handset model in these three months. The next three models on the best-seller ranking were all from iPhone.

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China leads mobile payment adoption across Asia-Pacific

China’s mainland is a distant leader in mobile payment adoption among six APAC markets, according to a Lightspeed survey.

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China Social Media Landscape 2018

The paper provides a comprehensive analysis of three key dimensions – media, user and brand.

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The Secret of ‘Guardian Girls’

With enough passion, the fans of an online TV drama can ‘light up’ a twin skyscraper in Shanghai.

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From The Archive

By 2021, 1.8 billion consumers will be using a voice-enabled device. The rise of voice technology is as big a shift as launch of smartphone was back in 2007.
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The paper provides a comprehensive analysis of three key dimensions – media, user and brand.
View more

With enough passion, the fans of an online TV drama can ‘light up’ a twin skyscraper in Shanghai.
View more

Insights into three stages of a typical mobile gamer journey: discovery, engagement and purchase.
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Zhao May is General Manager of CTR Media Intelligence.

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Jane is Global Head of Media, Insights Division at Kantar. In this role, which covers Kantar Millwa…

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Jackie Jin is Head of Research, Kantar Media CIC.

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Yaguang Liang is Consumer Insight Director of Kantar Worldpanel ComTech China.

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Latest Stories

Guided by data, we can understand what they are buying and why.

They buy for social, they buy to please themselves, they buy to find identity. To win them over, brands need to start study their behaviour and attitudes now.

Connected Intelligence, AI and Voice will transform media in the new year, says Kantar.

Meet the fast-rising brands to understand how they broke into the landscape, and learn how can incumbents ward off their challenge.

What have Chinese consumers bought during the world’s largest e-commerce shopping event? Which categories are big winners? How much have they spent? Do people regret spending too much?