China Insights
English
English

Potential for connected glucose monitors in China

Martin Guo

Editor-in-Chief, Kantar China Insights

Health 14.11.2016 / 09:30

2016 World Diabetes Day_1200 px

Patients with diabetes in urban China have much more interest in connected glucose monitors than in other countries.

November 14 is World Diabetes Day. The theme for this year is “Eyes on Diabetes”. Apparently from Kantar Health’s newly released data, Chinese patients are much more interested in keeping their eyes on diabetes (data) than patients in other countries.

In 2014, Kantar Health’s National Health and Wellness Survey* estimated that 11.2% of China's urban population, or equivalent to nearly 50 million people, were at risk for diabetes. Of all urban Chinese, only 3.7% had been diagnosed with diabetes by then. It was because that not enough patients have gone to hospital to seek medical diagnosis.

This year’s data has shown that patients with diabetes in urban China have higher awareness of and intentions to use web-connected glucose monitors than patients in other countries.

Web-connected glucose monitors allow patients to download their glucose readings wirelessly to their smartphones or other devices and to see patterns that may necessitate changing their treatment.

In urban China, 31% of patients with diabetes are familiar with web-connected glucose monitors, 16% intend to use web-connected glucose monitors and 12% are using these monitors, according to Kantar Health data.

It is worth noticing that Chinese patients are already a step ahead: 48% of them were interested in having glucose readings recorded via smartphone app for easy access. In Europe*, the data was 26% and only 23 in the United States.

A crucial factor in controlling and treating diabetes is stopping unhealthy lifestyle. Kantar Health data showed that 39% of diabetes patients are still smoking cigarettes and 76% drinking alcohol. Maybe the easy visibility of their glucose readings will be helpful in changing their life patterns as well.

Kantar Health's National Health and Wellness Survey is the largest global self-reported general population survey in the healthcare industry. It now has more than 1.5 million survey respondents in 10 countries.

 

Source: Kantar Health

Editor's notes

* The European countries included in this data set are France, Germany, Italy, Spain and the United Kingdom.

* To reach the author, or to know more information, data and analysis of health industry, please contact us ;

* Please subscribe to our newsletter to receive news alerts.

Latest Stories

Kantar Worldpanel’s Asian Brand Power report zeros in on how retailers respond to consumers’ changing needs brought by ageing populations, shrinking households.

Kantar TNS Auto survey shows Chinese consumers are more willing to buy connected cars as well as more ready to accept self-driving cars, shared cars and new energy cars.

China’s overall image is steadily improving overseas. Countries whose score of China rose the most were all developed countries; awareness of the Belt and Road Initiative rose significantly from three years ago; Chinese food and high-speed railway are most mentioned cultural and high-tech elements.

In Urban China, there are significant numbers of Huawei, Xiaomi & Samsung customers switching to the new iPhone models.

Kantar announces the launch of Kantar Consulting, a specialist sales and marketing consultancy designed to ‘switch on growth’ for brand owners and retailers.

Related Content
Social Network