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Alison Ni


Alison Ni
Senior Project Executive, Cultural Strategy, Kantar Added Value


Alison Ni is a Senior Project Executive, Cultural Strategy, Kantar Added Value. She is passionate about integrating her strong analytical skills gained from rich research experience into the field of cultural insight. Overseas volunteering and study also sharpened her worldview and inspired her to approach local culture in a comparative manner. With extensive knowledge of political economy, sociology, and communications, she uncovers the connections between culture and marketing through holistic lenses.

She graduated from University of Oxford.