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Walmart, JD.com launch new offerings as outcome of alliance

Luna Jia

Research Analyst

Retail 24.10.2016 / 10:20

Ali Suning vs JD Walmart 2 col

Walmart and JD.com announced a series of new ways for customers on last Thursday to provide Chinese consumers access high-quality products from around the world.

On October 20, 2016, Walmart, the world’s largest retailer, and JD.com, China's largest e-commerce company by revenue, announced a series of new ways for customers to access high-quality products from around the world. The efforts, which are part of the original strategic alliance announced in June, are officially launching during the run up to Singles Day campaign around November 11. They will improve logistics and supply chain functions, cross-border e-commerce and online-to-offline (O2O) e-commerce services for consumers across the country.

As part of the growing alliance, Walmart and JD.com are launching three new joint initiatives:

* Exclusive Sam’s Club Flagship Store on JD.com: Walmart will leverage JD.com’s nationwide logistics network and stock Sam’s Club merchandise in JD’s warehouses, which will enable Walmart to reach a vast untapped market, complementing its commitment to open 20 more Sam’s Clubs locations by 2019. As part of a campaign to bring world-famous Sam’s Club products to new consumers, all JD.com users will be able to buy Sam’s Club products at membership prices during a 10-day introduction period following the official launch.

* Walmart Global Imports Store on JD.com: The companies launched a Walmart Global store on JD Worldwide, JD.com’s cross-border platform. The new store provides Chinese consumers access to a wide variety of high-quality products imported by Walmart from around the world. Walmart plans to continue expanding and adding new categories of products, which JD’s last-mile logistics network will deliver to customers through its speedy home delivery service.

* Two-Hour Delivery from Walmart Stores in Select Cities: A two-hour delivery service for customers ordering on JD Daojia, the grocery and fresh goods business of the New Dada joint venture with JD.com, also launched. The service will provide two-hour delivery from more than 20 Walmart stores. The number of stores is expected to double by the end of the year. This exclusive cooperation follows the merger of Dada and JD Daojia, JD.com’s O2O business unit founded in June 2015. The two merged in April 2016, forming an independent joint venture, “New Dada,” which is China’s largest crowdsourced logistics platform.

 

Source: Kantar Retail

Editor's notes

* This article is based on Kantar Retail China Insight team's weekly newsletter (October 21). If you would like to receive Kantar Retail Newsletter, please send your email address to sherry.zhu@kantarretail.com.

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